Skip to main content

CRM Manager Job at Emirates Flight Catering Dubai United Arab Emirates

The successful candidate will deliver process and platform improvements within Salesforce, that ensures the best return from the technology in its enablement of the CRM tool for Business Development, Sales and Marketing at Emirates Flight Catering. 

Key deliverables will be in creating efficiency and effectiveness in CRM, including all marketing and sales initiatives. To also ensure maximum business value is consistently achieved, the job will also be responsible for a well-maintained backlog of prioritised work reflecting the key business drivers of improving operational efficiency and revenue, as well as increased customer engagement. 

Key Accountabilities:

•Accountable for the planning and management of the full Salesforce project implementation lifecycle as the owner. Point of contact for Salesforce within Emirates Flight Catering and managing resources. 
•Champion the product, integrate data from stakeholders, work closely with research and analysis product managers and CRM steering committee to define and manage the Sales force road map. 
•Ownership of the interface with PWC and other content providers and liaise with key stakeholders to ensure Salesforce is being utilized in the best way and ensure the continuity of the operation. 
•Work closely with a matrixed team across various departments (Business Development, Sales, and Marketing & IT) to ensure Salesforce CRM works effectively and deliver an annual program of CRM enhancements. 
•Drive the implementation of the Emirates Flight Catering CRM strategy across all Emirates Flight Catering lines of business so as to encourage customer retention and loyalty. 
•Lead discovery sessions, gather and document business requirements, drive innovative processes and showcase how Salesforce can help in initiatives. 
•Configure and customise the Salesforce instance for Emirates Flight Catering core businesses across both non-airlines and airlines, whilst escalating more technical issues to appropriate contacts. 
•Review all automated processes and ensure all changes are in line with the business goals and linked to business results of both Airline and non-Airline business. 
•Manage the businesses’ day to day customer relations protocols, their refinement, CRM segmentation, onsite personalization, and product recommendation programs and platforms. 
•Structure CRM activities with a view on maximizing KPI improvement, ROI and business impact. Contribute by helping define the best suited KPIs as per company strategy. 
•Ensure the development of a customer segmentation strategy along with a database that is segmented effectively for targeted marketing activities. E.g. purchase history, consumer type, consumer behaviour, and demographics. 
•Drive continuous optimization of Salesforce with product recommendations, cross-selling and merchandising opportunities based on segmentation models and desired outcomes. 
•Ownership for quality of data. i.e. Data integrity and data accuracy along with up to date data at all times so the teams can execute. 
•Ensure integration with existing customer management systems and future systems e.g. SAP. 
•Measure and ensure user adoption throughout EKFC along with training users. 
•Perform Customer Journey Mapping by analysing business touch points in order to maximise commercial opportunities. 
•Oversee direct communications with customers through Salesforce CRM. 
•Gather feedback from customers to ensure that customer relations programs are effective and of high quality and standards so as to facilitate execution of successful marketing campaigns enabling consumer loyalty. 
•Conduct post-campaign analytics for the purpose of realizing recommendations for future CRM campaigns. 
•Maintain strong knowledge and understanding of the current and emerging e-commerce strategies, trends and techniques that consistently give the business a lead in customer acquisition within the market. 

Requirements and Competencies 

Education Qualification:
•Bachelor Degree in a Business Administration 

Work Experience:
•6 - 8 years of experience in a relevant field with a minimum of 3 years’ experience in a Product Analyst or Product Owner position and have a strong background in Salesforce as an end user or as a manager of Salesforce projects/similar CRM applications. 
•Commercial or operational background, with a proven track record in managing Salesforce and CRM product development projects. 
•Experience in implementing and managing agile development methodologies, particularly in SalesForce CRM domain. 

Skills:
•Excellent stakeholder management. 
•Evidence of successfully driving a full end-to-end product lifecycle in an Agile environment. 
•Excellent communication and presentation skills along with a customer-oriented attitude. 
•Excellent analytical skills. 
•Solid background in customer acquisition strategies 
•Knowledge of online marketing methods and best practices 
•An ability to manage marketing projects end-to-end

Popular posts from this blog

HR and Admin Officer Job in Sharjah United Arab Emirates

We have been appointed to recruit an HR and Admin Officer for our Sharjah based client. The position requires the candidate to provide general day-to-day HR support across the Group as part of the Group HR function in relation to all HR, Employee Benefits, Training and Development and other administration for Group employees all in compliance with statutory obligations and best practice. • Working closely with departments, assisting line managers to understand and implement policies and procedures that are set forth in the company. • Promoting equality and diversity as part of the culture of the organization through monitoring that regular appraisals & warnings are carried out by Line Managers before action of any kind is taken. • Liaising with a wide range of people involved in policy areas such as staff performance and health and safety, using the guidelines provided by company. • Assist in Recruiting staff – by liaising with Outlet Managers & advertising their needs after CEO a…

Operations and Marketing Officer - Catering Job in Sharjah United Arab Emirates

Duties and Responsibilities Work, and develop relationships, with external suppliers to ensure the very best reputation within the industry, and receives the service required to ensure that the operational Food and Beverage team can deliver the highest quality product, and the highest financial return Work closely with the Manager to ensure correct stock levels are available from central distribution area, to assist the operational Food and Beverage team Ensure strict compliance with all relevant Hygiene and Safety legislation and requirements Ensure that the industry standard with regard to safety and hygiene Champion a training culture within the Food and Beverage team to ensure succession planning, and a culture that exceeds the very best the industry has to offer The Operations Manager will constantly review the product range to ensure that all key quality standards are maintained The Food & Beverage Department has a wide number of external contractors and the Operations Manager will…

GP Doctor - Functional Medicine Job in Abu Dhabi United Arab Emirates

A well-established well-being center in Dubai is looking for a Female GP Doctor and/or Functional Medicine Doctor to join their highly professional on a full-time basis. Responsibilities Providing skilled health assessment, diagnosis, and treatment services (including contraception) to patients Ordering diagnostic tests as needed, checking and informing patients of results in a timely manner Referring patients appropriately to other providers if their needs exceed the range of care you are able to provide Consulting and collaborating with colleagues to provide optimal care Documenting all care provided and education/information given to patients within their health record, as per professional and company standards Requirements Female is preferredArabic speaker mandatoryPossess a bachelor degree in medicineMinimum five years of relevant work experience post graduationMust have anti-aging and/or medical spa experienceSend resume to soor@jobs-n-jobs.com

For more jobs in Dubai and other UAE states…